Patta

From the streets of Amsterdam.

Patta’s customers don’t see a difference between physical and digital. But their website didn’t match this fluidity. With a growing online base, they needed change as soon as possible. We worked fast, alongside designers from Ronin Amsterdam, to increase their online capabilities.

Read more
  • 2

    Months development

  • 4x

    Faster site speed

  • 100K+

    Raffles entered

Patta

"10/10 would work with them again."

Danny Haryono

Patta on Shopify Plus.

Built in under two months.

The kings of sneaker drops.

Sneakerhead rarities where demand outweighs supply.

Athletic store.

The streetwear world waits for no one. Now, Patta is ready.

  • Shopify Plus

Patta

Footwear and lifestyle brand from the streets of Amsterdam.

"From experience, I know that building or migrating your ecommerce platform can be a stressful undertaking, but the Ask Phill team managed this project to such a professional degree that our team felt reassured within the first week. Their knowledge of the Shopify platform is vast, they work extremely hard, and they’re handling of sharp deadlines was exceptional. 10/10 would work with them again."

Danny Haryono

COO, Patta

Sneakerhead rarities where demand outweighs supply.

We can’t feed the 5000 with one pair of kicks. What we can do is automate a raffle system. Patta deal in limited editions and one-off sneakers that have people queuing round the block. Within the parameters of limited supply and high demand, we built an online raffle. Customers apply for a ticket and the luckiest are automatically selected at random. It’s quick and efficient, but can’t make everyone happy.

 

The streetwear world waits for no one. Now, Patta is ready.

When tomorrow’s drop lands, will you be fast enough? Speed is of the essence, and streetwear sites must be optimised for efficient content adjustment. We’ve removed the bugs, improved flexibility and made Patta’s site athletic enough to keep up. We trained our own team to create a different kind of checkout, and Patta’s raffles now run smoother than ever.